The rate structure is a set of causes that a utility firm uses to compute the consumers charges. Water bills and telephone bills can be straightforward while electric bills are complex.

Rated is a term that is used in reference of the coverage, which costs more due to a preexisting injury of an insured party.

The amount of time that a piece of equipment, a machine or an appliance is expected to last as stated by the manufacturer depending on specific patterns and conditions of use.

1. Marketing: The percentages of total audiences who choose one media type over another, i.e. TV versus radio. 2. Securities trading: Ranking of secure debts based on the issuer?s earnings, etc.

The Rating Bureau is an organization responsible for classifying rates and hazards of certain risks depending on the geographic area or location.

The size of a television channel or radio station audience which is expressed as merely a percentage of the whole, potential audience size.

This is the procedure used to determine the cost for premiums for a group based on the risk they represent. Factors including age, cost to administer and sex are considered.

This important technique of financial analysis where quantities are converted into ratios for meaningful comparisons, with past ratios and ratios of other firms. Ratio analysis determines trends, strengths or weaknesses.

A test where a certain number of employees on the low end of the pay scale must equal 70 percent of the employees on the high end of the scale.

1. Behavior guided by reasoning and not by emotions. 2. A Thinking process that uses logical, systematic methods in drawing a conclusion. 3. A person who can draw logical conclusions.

The indifference that a voter usually feels when they make the reasonable assumption that his or her vote will not have any real influence on the conclusion of an election.

Attempts to explain social phenomenon in terms of how self-interested individuals make choices under the influence of their preferences. All parties try to maximize their advantage, and to minimize their disadvantages.

This is the deliberate choice of a person to not pay attention to certain information because it will yield little or no benefit in terms of the time and effort.

A discussion of the reasons behind how a decision was made. Rationales document why the choice was made, how it was developed, what assumptions were used and why the conclusion is realistic.

1. Corporate: Also downsizing; closing down certain units to recognize a company?s core competencies and become efficient. 2. Psychological: Acknowledgment of reasonable and acceptable motives while being unconscious of true motives.

This process is necessary if the items in demand outweigh availability. A governing body will control the issuance of the goods to the public. Rationing takes place during wars and severe economic

Rationing function of price features raising the price higher so that less of the consumable will be purchased and used by the consumers and more will be conserved or rationed.

When land is found in its natural state, it is called raw land. This means that there have been no manmade improvements such as clearing, digging, grading, cleaning and more.

Raw materials are basic substances found in their natural, modified, or semi processed state, used as an input to a production process for subsequent modification or transformation into a finished good.

The amount of time it takes to perform each individual task in an operation. This number is derived from a study of time, motion, historical information and standard time data.