Category: S

The degree to which a statistical distribution is out of balance around a mean level. The balnce is biased to one side with either a negative or positive skew.

A program of product development that occurs away froma company normal location in order to keep it secret or to speed p the processes.

An industrial action wherfe employees slow down their working practices and reduce output but do not go on stike.

Any damage that is caused by the smoke that is produced from a fire.

The way a company looks after the health and safety of employees and its accountability for safe practices. See SA8000.

1. Using marketing concepts from the commercial sector to encourage people to do things for their own betterment such as give up smoking, alcohol, gambling. 2. Using marketing to promote services and

Factors like environmental quality, crime levels, drug abuse levels and the availability of services essential for life.

Money that does not go towards the construction of an entity but is used for legal fees, fees for engineering and design.

A technician who runs tests on software programs and other applications before they reach market to be sure of quality and function.

1.A complex or simple answer to a problem. 2. A liquid that contains more than one substance such as a liquid and a solid dissolved in it or 2 liquids mixed together.

The formal process used to procure goods and services comprising an invitation to bid, evaluation of responses, short listing suitable responses and awarding a contract.

A risk acceptance that is not automatically accepted by a reinsurance contract.

A policy that eliminates the need for more than one contract by combining all of them into the same policy.

An item that is able to be sold. See merchantable and satisfactory quality.

The measure of the efficiency of a company’s marketing strategy. It is calculated by dividing sales of each share with the cash flow of each share.

The destruction of micro-organisms that could be harmful to health. Used on clothing and hard surfaces to destroy organisms by heat or chemicals. See disinfection and sterilization.

A buyers order for his broker that allows for a client to move with the market trends.

An early sketch or drawing showing the basic layout or representation of a concept. There are no fine details.

Power that has been given to an agent to carry out his instructions.

Used in online and internet marketing. The ad will appear after a search using specific keywords for products. It will advertise like products you are searching for.