When a business sticks to a single market. The loss is more but compeition is increased.

A computer network with many ports that can bridge and route services on many networks.

When a company buys new products to get into new markets.

1. a short clear statement in an ad. 2. a clear description of the product to get customers attention. 3. the strategy behind an idea.

A firm that gets more business based on what is does not how much it does.

The product development stage when consumers are surveyed regarding the best features of a new merchandise idea.

The use of a search engine that follows a certain formula to retrieve resources that are related to a keyword.

A testimonial offered to a prospect in an attempt to convince them that a firm has a resolution to their problem.

A written presentation of an invention given to investors in hopes of convincing them that a product is worthy of their interest. Refer to concept optimization.

When an invention is tested using a prototype.

The estimated price to complete the development of a product based on the average of submitted bids.

A portrayal of the expectations of an item manufactured for consumption.

A hypothesis of the configuration that governs a far-reaching theory.

A prototype of an organization showing how well the system meshes with other organizations and how it functions within its own structure.

An all-encompassing word that describes all for profit and non-profit organizations.

Activity performed by parties for their benefit that have agreed to jointly hold responsibility for any outcome, positive or negative.

A business is set up in a location with the understanding of being the only firm offering a particular commodity.

The difference in return for a lender between a below market rate loan – or soft loan – and a full market rate loan.

Reduced tax rates such as exemptionsand deferments to boost interest in investing. Australian earnings in superannuation funds are taxed at a lower rate.

Lower prices for members of the armed forces, vets, and other groups for airfare and hotel rooms.