An agent who only represents one company exclusively and no one else.

An audience that is stationary and remains in view of a screen for a period of time. Examples include transport (taxis, buses, trains etc.), in-flight advertising on seat-back entertainment systems, overhead storage

An institution intended to provide services to a promoter and his/her associates. Usually, a captive bank is wholly owned subsidiary of a multinational group of companies.

A customer who does not have realistic alternatives to buying power from the local utility, even if that customer had the legal right to buy from competitors.

A finance company owned by a manufacturer to finance dealers’ inventories or to make loans to consumers buying the company’s products.

A marketing term and a strategy for an automobile part or entire vehicle that is foreign-built vehicle and sold under the name of an importer or by a domestic automaker through its

Markets where the potential consumers face a severely limited amount of competitive suppliers; their only choices are to purchase what is available or to make no purchase at all. Captive markets result

A product made specifically to be used with another, such as a refill with a ball-point pen, a blade with a razor, a battery with a torch, etc.

The percentage of generated secondary materials actually recovered from a household or business.

A car title loan, or simply title loan, is a loan where the borrower provides their car title as collateral for a loan.

Calcium carbide (CaC2), used to generate acetylene by reaction with water and formerly used in portable lamps.

The chemical element of atomic number 6, a nonmetal that has two main forms (diamond and graphite) and that also occurs in impure form in charcoal, soot, and coal or carbon dioxide

A record or estimation of carbon in an area or system, and the flux into and out of this system.

The series of processes by which carbon compounds are interconverted in the environment, chiefly involving the incorporation of carbon dioxide into living tissue by photosynthesis and its return to the atmosphere through

A colorless, odorless gas produced by burning carbon and organic compounds and by respiration. It is naturally present in air (about 0.03 percent) and is absorbed by plants in photosynthesis. A heavy

The universal unit of measurement used to indicate the global warming potential (GWP) of each of the 6 greenhouse gases. It is used to evaluate the impacts of releasing (or avoiding the

This is computed by multiplying the equivalent of a gas content carbon element and the carbon dioxide.

A colorless, odorless toxic flammable gas formed by incomplete combustion of carbon.

A reduction in emissions of carbon or greenhouse gases made in in order to compensate for or to offset an emission made elsewhere.

An underground oil or gas trap formed in reefs, clastic limestones, chemical limestones, or dolomite.