What is SOCIAL MARKETING?

1. Using marketing concepts from the commercial sector to encourage people to do things for their own betterment such as give up smoking, alcohol, gambling. 2. Using marketing to promote services and goods that help the consumer and therefore the community or society.

More On This Topic



Link to This Definition
Did you find this definition of SOCIAL MARKETING helpful? You can share it by copying the code below and adding it to your blog or web page.
Written and fact checked by The Law Dictionary