Definition and Citations:
1. Marketing: Advertising intended to assure customers that they have made the right choice.
2. Psychology: Result of a behavior that increases the chance of the recurrence of the same behavior.
Your Free Online Legal Dictionary • Featuring Black’s Law Dictionary, 2nd Ed.
1. Marketing: Advertising intended to assure customers that they have made the right choice.
2. Psychology: Result of a behavior that increases the chance of the recurrence of the same behavior.