A corporate action that takes the necessary steps before the actual occurrence of a problem. One of the four steps undertaken by companies in response to the social and environmental problems posed by its activities. The other three are defesive, obstructive and accomodating responses.

More On This Topic

Link to This Definition
Did you find this definition of PROACTIVE RESPONSE helpful? You can share it by copying the code below and adding it to your blog or web page.
Written and fact checked by The Law Dictionary