1. In General, this is making a graphical representation, a map or flow, of something. That something can be a road, a procedure, a process, a structure, or a system. The map or flow typically arranges and relates the different components. It can also traces flows of nearly anything: energy, goods, information, materials, money, personnel, and the like. Also refer to mind mapping. 2. In Selling, this is the locating, actual or planned, of different types of goods displayed in a store, and what is next to what.