The Law Dictionary

Your Free Online Legal Dictionary • Featuring Black’s Law Dictionary, 2nd Ed.

KEYED ADVERTISEMENT Definition & Legal Meaning

Definition & Citations:

Print ad coded in an advertisement address to identify the source of the query or order. The words ‘Dept. DN’, for example, may indicate ad placements in a newspaper named ‘Daily News.’ These allow an advertiser to place the same ad in different periodicals and measure the best means of promoting a particular offer from the responses.


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