A new way to evaluate satisfaction in american households. The goods and services are financial, insuance, durables manufactured, nondurable manufactured, public administration, government, retail, services, communications, transportation, and utilites.
What is AMERICAN CUSTOMER SATISFACTION INDEX?
- FORRESTER RESEARCH CUSTOMER EXPERIENCE INDEX (CXPI)
- LIFETIME VALUE OF A CUSTOMER
- BUYING POWER INDEX (BPI)
- CERTIFICATE OF SATISFACTION
- NEED SATISFACTION APPROACH
- PERSONAL SERVICE AT CUSTOMER’S SITE
- EUROPE, AUSTRALIA, AND FAR EAST INDEX (EAFE INDEX)
- NORTH AMERICAN INDUSTRY CLASSIFICATION SYSTEM (NAICS)
- BUY AMERICAN ACT
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