The Law Dictionary

Your Free Online Legal Dictionary • Featuring Black’s Law Dictionary, 2nd Ed.

RECENCY EFFECT Definition & Legal Meaning

Definition & Citations:

The idea that once a customer makes a purchase from a company, they are more likely to buy the same product or other products that are offered by the same company.

Disclaimer

This article contains general legal information but does not constitute professional legal advice for your particular situation. The Law Dictionary is not a law firm, and this page does not create an attorney-client or legal adviser relationship. If you have specific questions, please consult a qualified attorney licensed in your jurisdiction.