The Law Dictionary

Your Free Online Legal Dictionary • Featuring Black’s Law Dictionary, 2nd Ed.

MARKET INFORMATION SYSTEM Definition & Legal Meaning

Definition & Citations:

Practices and procedures collectively employed to gather, analyze, and assess information concerning a firm’s market environment. Competitors, customers, suppliers, distribution intermediaries, and sales personnel comprise this information. Emerging market trends seen in timely market information gives basis for monitoring and estimating. Also known as market intelligence system. Also refer to marketing information system.


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